TY  - BOOK
AU  - Higgins,James M.
AU  - Vincze,Julian W.
TI  - Strategic management: text and cases 
T2  - The HBJ college outline series
SN  - 0030547571
AV  - HD30.28 .H512
PY  - 1993///
CY  - Fort Worth
PB  - Dryden Press
KW  - Strategic planning
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -