Pillai, Kishore Gopalakrishna <br/><br/>
Accuracy, confidence, and calibration of consumer knowledge: roles of product type, product involvement, and general self-efficacy  [book] 
Kishore Gopalakrishna Pillai 
 - กรุงเทพมหานคร :  ,  2005. 
 - 127 p. 
<br/><br/>A dissertation submitted to the department of marketing in partial fulfillment of the requirements for the degree of doctor of philosophy 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>LC Class. No.: </label>วพ HF5415.3  / .P637 2005