Czinkota, Michael R.  1951- <br/><br/>
International marketing /  [book] 
Michael R. Czinkota, Ilkka A. Ronkainen 
 - 7th ed. 
 - South-Western :  Thomson learning,  c2004. 
 - xxvii, 664 p. :  ill. 
<br/><br/><label>ISBN: </label>7301065531 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing
<br/><br/><label>LC Class. No.: </label>HF1009.5  / .C998 2004