TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
TI  - Marketing management
SN  - 0130497150
AV  - HF5415.13 .K874 2003
PY  - 2003///
CY  - Upper Saddke River, N.J.
PB  - Prentice Hall Pearson education international
KW  - Marketing
KW  - Management
ER  -