Hendrix, Jerry A. <br/><br/>
Public relations cases /  [book] 
Jerry A. Hendrix 
 - 7th ed 
 - Belmont, CA :  Wadsworth/Thomson Learning,  c2004. 
 - ix, 437 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0495170836 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--United States--Case studies<br/>Publicity--Case studies
<br/><br/><label>LC Class. No.: </label>HM1221  / .H46