Spulber, Daniel F.

Global competitive strategy [book] / Daniel F. Spulber - Cambridge : Cambridge University Press, 2007. - xiv, 290 p. : ill., 1 map

Includes bibliographical references and index

9780521880817 (hbk.)


Strategic planning
Strategic planning--Case studies
International business enterprises--Management
International business enterprises--Case studies--Case studies
Competition, International
Globalization--Economic aspects

HD30.28 / .S772