Yip, George S. <br/><br/>
Total global strategy II :  updated for the Internet and service era /  [book] 
George S. Yip 
 - Upper Saddle River, N.J. :  Prentice Hall,  c2003. 
 - xviii, 299 p. :  ill 
<br/><br/><label>ISBN: </label>0131218778 9780131218772 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises--Management<br/>Strategic planning
<br/><br/><label>LC Class. No.: </label>HD62.4  / .Y51