TY  - BOOK
AU  - Havaldar,Krishna
AU  - Cavale,Vasant M.
TI  - Sales and distribution management: text and cases 
SN  - 9780070611900
AV  - HF5438.4 .H298
PY  - 2007///
CY  - New Delhi
PB  - Tata McGraw-Hill
KW  - Sales management
KW  - Marketing channels
ER  -