Category killers : the retail revolution and its impact on consumer culture / [book]
Robert Spector
- Boston, Mass. : Harward Business School Pub., c2005.
- xviii, 221 p.
Includes bibliographical references (p. 201-204) and index
From cow pastures to category killers -- Charles Lazarus and the birth of the category killer -- Category killers everywhere -- Pricing : the cost of "everyday low prices" -- Competition : there used to be a department store here -- Growth : expanding their reach -- Expansion : paperclips in Portugal -- The backlash -- The changing shape of retail