TY  - BOOK
AU  - Grewal,Dhruv
AU  - Levy,Michael
TI  - Marketing
SN  - 9780071274265
AV  - HF5415 .G675
PY  - 2008///
CY  - Singapre
PB  - McGraw-Hill Irwin
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -