Management of a sales force / Rosann L. Spiro, William J. Stanton, Gregory A. Rich [book]
- 11th ed.
- Boston : McGraw-Hill/Irwin, c2008.
- xxiii, 584 p. : ill.
- McGraw-Hill/Irwin series in marketing .
Rev. ed. of: Management of a sales force / William J. Stanton, Rosann Spiro. 10th ed. c1999