Futrell, Charles <br/><br/>
ABC's of relationship selling through service /  [book] 
Charles M. Futrell 
 - 10th ed. 
 - Boston :  McGraw-Hill/Irwin,  c2009. 
 - xxxii, 524 p. :  ill. 
 - The McGraw-Hill/Irwin series in marketing .
<br/><br/>Includes bibliographical references (p. 527-530) and index 
<br/><br/><br/>System requirements: Microsoft Windows 98/Me/NT4/2000/XP; 133 MHz processor or higher; 64 MB memory or higher; VGA or higher monitor resolution; 50 MB free hard disk space. 
<br/><br/><label>ISBN: </label>0071263500 9780071263504 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling
<br/><br/><label>LC Class. No.: </label>HF5438.25  / .F868 2009