Martin what the best marketers do-and why it works / [book] 营销大师: 宝洁, 联合利华, 通用电气, 美国运通等世界顶级营销大师持续成功的秘籍 Martin; Liyan Yang - Beijing : Qi ye guan li chu ban she, c2014. - 291 p Subjects--Topical Terms: MarketingMarketing guru LC Class. No.: HF5415 / .M363