TY  - BOOK
AU  - Quester, Pascale
AU  - Neal, Cathy
AU  - Pettigrew, Simone
TI  - Consumer behavior: implications for marketing strategy 
SN  - 0074716921
AV  - HF5415.33.U6 Q383 2007
PY  - 2007///
CY  - Boston
PB  - cMcGraw Hill Irwin
KW  - Consumer behavior
KW  - United States
KW  - Market surveys
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -