TY  - BOOK
AU  - Ford,David
TI  - The business marketing course: managing in complex networks 
SN  - 0470034505
AV  - HF5415 .F566 2006
PY  - 2006///
CY  - Hoboken, NJ, Hoboken, NJ
PB  - John Wiley & Sons
KW  - Marketing
KW  - Management
KW  - Business networks
N1  - Includes bibliographical references and index
ER  -