Monroe, Kent B. <br/><br/>
Pricing :  making profitable decisions /  [book] 
Kent B. Monroe 
 - 3rd ed 
 - Boston :  McGraw-Hill/Irwin,  c2007. 
 - xxvi, 658 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780071261937 (international edition : alk. paper) 0071291931 (international edition : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Pricing
<br/><br/><label>LC Class. No.: </label>HF5416.5  / .M753 2007