TY  - BOOK
AU  - Johnston,Mark W.
AU  - Marshall,Greg W.
TI  - Relationship selling
SN  - 9780071101080
AV  - HF5438.25 .J655 2008
PY  - 2008///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Selling
KW  - Relationship marketing
KW  - Customer relations
N1  - Includes bibliographical references and indexes
ER  -