TY  - BOOK
AU  - Hair,Joseph F.
AU  - Bush,Robert P.
AU  - Ortinau,David J.
TI  - Marketing research: within a changing information environment 
T2  - McGraw-Hill/Irwin series in marketing
SN  - 0071115927
AV  - HF5415.2 .H297 2006
PY  - 2006///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Marketing research
ER  -