Kleindl, Brad Alan,  1955- <br/><br/>
Strategic electronic marketing :  managing e-business /  [book] 
Brad Alan Keindl 
 - 2nd ed. 
 - Cleveland, Ohio :  Thomson/South-Western,  2002. 
 - xxi, 428 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>032417893X (hc. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Telemarketing<br/>Database marketing
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .K44 2002