Principles of marketing :  an Asian perspective /  [book] 
Philip Kotler ... [et al.] 
 - Singapore :  Pearson/Prentice Hall,  2005. 
 - xv, 535, [53] p. :  col. ill. 
<br/><br/><label>ISBN: </label>0131234390 9780131234390 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / .P957