Kotler, Philip, 1931-
Marketing management : an Asian perspective / [book]
Philip Kotler ... [et al.]
- 4th ed.
- Singapore : Pearson/Prentice Hall, c2006.
- xxxiii, 830 p. : col. ill.
0131982621 9780131982628
Marketing--Management--Asia
Marketing--Management
HF5415.12.A8 / K874 2006