Armstrong, Gary <br/><br/>
Marketing :  an introduction /  [book] 
Gary Armstrong, Philip Kotler 
 - 8th ed. 
 - Upper Saddle River, N.J. :  Pearson/Prentice Hall,  c2007. 
 - xxx, 522, [68] p. :  col. ill. 
<br/><br/><label>ISBN: </label>0131984543 9780131984547 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / .A735 2007