รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
| fixed length control field |
02280cam a22003617i 4500 |
| 001 - CONTROL NUMBER |
| control field |
835346 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230423231750.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
| fixed length control field |
tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
160428t20172017enka b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780241288269 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780241288269 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0241288266 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| Holding library |
PIMLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HD30.2 |
| Item number |
.L97 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Lyseggen, Jorn, |
| 9 (RLIN) |
67537 |
| 245 10 - TITLE STATEMENT |
| Title |
Outside insight : |
| Remainder of title |
navigating a world drowning in data / |
| Statement of responsibility, etc. |
Jorn Lyseggen. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Portfolio Penguin, |
| Date of publication, distribution, etc. |
2017. |
| -- |
62933 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xix, 315 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm |
| 449 ## - |
| -- |
New Arrivals Nov 2021 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (pages 291-309) and index. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more. As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind. Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes."-- |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Knowledge management. |
| 9 (RLIN) |
58592 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Business intelligence. |
| 9 (RLIN) |
45848 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Data mining. |
| 9 (RLIN) |
43511 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Decision making. |
| 9 (RLIN) |
28599 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Business intelligence. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Knowledge management. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0050 หนังสือได้รับบริจาค |
| 9 (RLIN) |
9762 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
หนังสือ |
| 988 ## - |
| -- |
835346 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| -- |
siriporn |