Advertising creative: strategy, copy, and design (ระเบียนเลขที่ 821757)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01342nam a22002897a#4500 |
| 001 - CONTROL NUMBER | |
| control field | 821757 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160616t th ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781506315386 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | .A758 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Altstiel, Tom |
| 9 (RLIN) | 5110 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising creative: strategy, copy, and design |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Fourth edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angeles : |
| Name of publisher, distributor, etc. | SAGE, |
| Date of publication, distribution, etc. | 2014. |
| -- | 42740 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 463 p |
| 449 ## - | |
| -- | New Arrivals-Jun.2016 |
| 500 ## - GENERAL NOTE | |
| General note | New edition of this popular student guide to the realities of the creative process in advertising. Gets right to the point by stressing key principles and practical information students and working professionals can actually use. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 9 (RLIN) | 46585 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0041 นิเทศศาสตรบัณฑิต วิชาเอกการสื่อสารองค์กรและแบรนด์ CB (ป.ตรี) |
| 9 (RLIN) | 122 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Grow, Jean |
| 9 (RLIN) | 5111 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| Call number suffix | EEC |
| 988 ## - | |
| -- | 821757 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | benjamad |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Shelving control number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Total Renewals | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space | PIM Creative Learning Space | English Book Shelves | 16/06/2016 | ซีเอ็ด | 4350.00 | English: HF - HG | HF5823 .A758 2014 | 32550000237509 | 23/04/2023 | 3697.50 | 23/04/2023 | หนังสือ | ||||||
| In Transit to PIM EEC Library | หนังสือภาษาอังกฤษ | PIM EEC Library | PIM EEC Library | 16/06/2016 | คิโนะคูนิยะ บุ๊คสโตร์ | 3515.00 | EECLIB: HD - PE | 3 | HF5823 .A758 2014 | 32550000238546 | 23/04/2023 | 3163.50 | 23/04/2023 | หนังสือ | 7 | c.2 |
