รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
| fixed length control field |
01886nam a22003614a 4500 |
| 001 - CONTROL NUMBER |
| control field |
34168 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230423231453.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
151109s2009 cauaf 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9789814595032 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9814595039 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| -- |
PITLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415 |
| Item number |
.K394 2015 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Kerin, Roger A |
| 9 (RLIN) |
44632 |
| 245 10 - TITLE STATEMENT |
| Title |
Marketing in Asia/ |
| Statement of responsibility, etc. |
Roger A Kerin; Geok Theng Lau; Steven William Hartley; William Rudelius |
| Medium |
[book] |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Third edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
[Singapore] : |
| Name of publisher, distributor, etc. |
McGraw-Hill Education, |
| Date of publication, distribution, etc. |
c2015. |
| -- |
17910 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
812 P |
| 449 #0 - |
| -- |
•J012– New Arrivals- Nov. 2013 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing -- Asia |
| 9 (RLIN) |
44633 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| 9 (RLIN) |
2095 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Asia |
| 9 (RLIN) |
44634 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 690 #4 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0011_1 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ MTM (ป.ตรี) |
| 9 (RLIN) |
31 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
00112 สาขาการจัดการโลจิสติกส์ (ป.โท)(เคยมีตอนนี้ไม่มีแล้ว) |
| 9 (RLIN) |
25556 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0051-1 บริหารธุรกิจมหาบัณฑิต สาขาการบริหารคนและกลยุทธ์องค์การ POS (ป.โท) |
| 9 (RLIN) |
47387 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0031 ศิลปศาสตรบัณฑิต สาขาภาษาจีนธุรกิจ BC (ป.ตรี) |
| 9 (RLIN) |
194 |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Lau, Geok Theng |
| 9 (RLIN) |
44635 |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Hartley, Steven William |
| 9 (RLIN) |
16869 |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Rudelius, William |
| 9 (RLIN) |
16870 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
หนังสือ |
| 988 ## - |
| -- |
34168 |