รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
|---|
| fixed length control field |
01604nam a22003015 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
33769 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230423231445.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150915s2014 ch 00010 chi |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9787516405444 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| -- |
PITLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.M363 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Martin |
| 9 (RLIN) |
17723 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
what the best marketers do-and why it works |
| Statement of responsibility, etc. |
Martin ,Yang Liyan |
| Medium |
[book] |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
营销大师: 宝洁, 联合利华, 通用电气, 美国运通等世界顶级营销大师持续成功的秘籍 |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Beijing : |
| Name of publisher, distributor, etc. |
Qi ye guan li chu ban she, |
| Date of publication, distribution, etc. |
2014. |
| -- |
17724 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
291 p |
| 449 #0 - |
|---|
| -- |
•L012– New Arrivals- Sep. 2015 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
| 9 (RLIN) |
2095 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing guru |
| 9 (RLIN) |
17725 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic marketing management |
| 9 (RLIN) |
43880 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 690 #4 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0011_1 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ MTM (ป.ตรี) |
| 9 (RLIN) |
31 |
| 690 #4 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ) |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Yang Liyan |
| 9 (RLIN) |
17726 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
หนังสือ |
| 988 ## - |
|---|
| -- |
33769 |
