รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
| fixed length control field |
01805nam a2200337 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
33509 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230423231442.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
150720s2010 xxum a000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781118826102 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.1265 |
| Item number |
.E773 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Evans, Dave, |
| Dates associated with a name |
1956- |
| 9 (RLIN) |
43550 |
| 245 10 - TITLE STATEMENT |
| Title |
Social customer experience: engage and retain customers through social media / |
| Statement of responsibility, etc. |
Dave Evans with Joe Cothrel |
| 250 ## - EDITION STATEMENT |
| Edition statement |
1st edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Indianapolis, IN : |
| Name of publisher, distributor, etc. |
John Wiley and Sons, |
| Date of publication, distribution, etc. |
c2010. |
| -- |
43551 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
362 p |
| 449 #0 - |
| -- |
•L012– New Arrivals- Sep. 2015 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Social media |
| General subdivision |
Marketing |
| 9 (RLIN) |
39518 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Social marketing |
| 9 (RLIN) |
2601 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer relations |
| 9 (RLIN) |
1218 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0011-1 บริหารธุรกิจมหาบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ TMBA (ป.โท) |
| 9 (RLIN) |
34 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
00121 สาขาการจัดการโลจิสติกส์ (ป.โท) |
| 9 (RLIN) |
75 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0051-1 บริหารธุรกิจมหาบัณฑิต สาขาการบริหารคนและกลยุทธ์องค์การ POS (ป.โท) |
| 9 (RLIN) |
47387 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Cothrel, Joe |
| 9 (RLIN) |
43552 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
หนังสือ |
| 970 ## - |
| -- |
Part I |
| -- |
Socal Customer Experience Fundamentals |
| -- |
p.1 |
| 970 ## - |
| -- |
Part II |
| -- |
Your Social Presence |
| -- |
p.111 |
| 970 ## - |
| -- |
Part III |
| -- |
Social Customer Experiene Building Blocks |
| -- |
p.209 |
| 970 ## - |
| -- |
Part IV |
| -- |
Appendixes |
| -- |
p.331 |
| 988 ## - |
| -- |
33509 |