รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
|---|
| fixed length control field |
02262nam a2200385 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
32227 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230423231421.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140819s2007 si m a000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071254056 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071254052 (hbk.) |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| -- |
PITLIB |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.12.A785 |
| Item number |
K874 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip |
| 9 (RLIN) |
33391 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Think ASEAN! : |
| Remainder of title |
rethinking marketing toward ASEAN community 2015 / |
| Statement of responsibility, etc. |
Philip Kotler, Hermawan Kartajaya, Hooi Den Huan |
| Medium |
[book] |
| 246 20 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Rethinking marketing toward ASEAN community 2015 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Singapore : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c2007. |
| -- |
2033 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
192 p. : |
| Other physical details |
ill. |
| 449 #0 - |
|---|
| -- |
•u006– New Arrivals- Aug. 2014 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
Southeast Asia |
| 9 (RLIN) |
2095 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand name products |
| Geographic subdivision |
Southeast Asia |
| General subdivision |
Marketing |
| 9 (RLIN) |
4160 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business enterprises |
| Geographic subdivision |
Southeast Asia |
| 9 (RLIN) |
3580 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0011-1 บริหารธุรกิจมหาบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ TMBA (ป.โท) |
| 9 (RLIN) |
34 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
00121 สาขาการจัดการโลจิสติกส์ (ป.โท) |
| 9 (RLIN) |
75 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0051-1 บริหารธุรกิจมหาบัณฑิต สาขาการบริหารคนและกลยุทธ์องค์การ POS (ป.โท) |
| 9 (RLIN) |
47387 |
| 690 #4 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
|---|
| Topical term or geographic name as entry element |
0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ) |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kartajaya, Hermawan, |
| Dates associated with a name |
1947- |
| 9 (RLIN) |
41784 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hooi, Den Huan |
| 9 (RLIN) |
41785 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Advanced research in Asian economic studies ; |
| Volume/sequential designation |
v. 6 |
| 9 (RLIN) |
41781 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
หนังสือ |
| 970 ## - |
|---|
| -- |
Part I |
| -- |
Asean from the top |
| -- |
p. 5 |
| 970 ## - |
|---|
| -- |
Part II |
| -- |
Lessons from Asean marketing companies |
| -- |
p. 83 |
| 988 ## - |
|---|
| -- |
32227 |
