รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
| fixed length control field |
01557nam a2200361 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
21081 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20230423231044.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
| fixed length control field |
m d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
| fixed length control field |
cr mn |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
110309s2008 cc sb 000 0 chi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9787509600979 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
7509600979 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
| -- |
PITLIB |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415 |
| Item number |
.F211 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Feng, Liyun |
| 9 (RLIN) |
29377 |
| 245 10 - TITLE STATEMENT |
| Title |
Xian dai shi chang ying xiao xue= |
| Remainder of title |
Modern marketing./ |
| Medium |
[Book] |
| Statement of responsibility, etc. |
zhu bian Feng Liyun ; fu zhu bian Meng Fanrong, Cheng Huaguang, Jiang Lin. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Di 3 ban. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Beijing : |
| Name of publisher, distributor, etc. |
Jing ji guan li chu ban she, |
| Date of publication, distribution, etc. |
2008. |
| -- |
29378 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
5, 374 p. ; |
| Dimensions |
24 cm. |
| 449 ## - |
| -- |
•x010– New Arrivals- Mar. 2011 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (p. 373-374) |
| 533 ## - REPRODUCTION NOTE |
| Type of reproduction |
Electronic reproduction. |
| Place of reproduction |
Beijing : |
| Agency responsible for reproduction |
Apabi, |
| Date of reproduction |
2008. |
| Note about reproduction |
Available via World Wide Web. |
| -- |
Available via World Wide Web. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| 9 (RLIN) |
2095 |
| 690 #0 - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
| Topical term or geographic name as entry element |
0011-2 บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
| Uniform Resource Identifier |
<a href="http://eproxy.lib.hku.hk/login?url=http://julaccdc.lib.apabi.com/product.asp?docid=77480">http://eproxy.lib.hku.hk/login?url=http://julaccdc.lib.apabi.com/product.asp?docid=77480</a> |
| Public note |
Click to view the book via Apabi e-book |
| 880 00 - ALTERNATE GRAPHIC REPRESENTATION |
| a |
現代市場營銷學 |
| h |
[Book] / |
| c |
主編馮麗雲 ; 副主編孟繁榮, 程化光, 江林. |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
| a |
第3版. |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
| a |
北京 : |
| b |
經濟管理出版社, |
| c |
2008. |
| 880 1# - ALTERNATE GRAPHIC REPRESENTATION |
| a |
馮麗雲 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
หนังสือ |
| 988 ## - |
| -- |
21081 |