Facebook marketing : an hour a day /
Treadaway, Chris,
Facebook marketing : an hour a day / Chris Treadaway, Mari Smith. - Indianapolis : Wiley Pub., 2010. - xx, 291 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations.
9780470569641
Internet marketing.
Social networks--Computer network resources.
HF5415.1265 / .T74F
Facebook marketing : an hour a day / Chris Treadaway, Mari Smith. - Indianapolis : Wiley Pub., 2010. - xx, 291 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations.
9780470569641
Internet marketing.
Social networks--Computer network resources.
HF5415.1265 / .T74F
