The art of business communication : how to use pictures, charts and graphs to make your message stick /

Shaw, Graham.

The art of business communication : how to use pictures, charts and graphs to make your message stick / Graham Shaw. - New York : Pearson, 2015. - xxiii, 184 pages : illustrations ; 24 cm

Includes bibliographical references and index.

Building your drawing skills -- How to think in pictures -- Communicating with drawings -- The power of two visuals -- Making key messages memorable -- Metaphors and similes -- Business models and processes -- Bringing graphs and charts to life -- Brilliant bullet points -- Visual mapping -- Your visual toolkit.

9781292017174 (print : alk. paper)


Business communication.
Visual communication.
Visual aids.

HF5718 / .S464A