Marketing competitiveness : Asia to the world! in the age of digital consumers /
Kotler, Philip
Marketing competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler, Hermawan Kartajaya, Hool Den Huan - New Jersey : World Scientific, 2017. - xiv, 288 pages : illustrations ; 21 cm.
Marketing is transforming? competitive landscape : the dynamic arena
9789813201965
MARKETING
HF5415 / .K67M
Marketing competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler, Hermawan Kartajaya, Hool Den Huan - New Jersey : World Scientific, 2017. - xiv, 288 pages : illustrations ; 21 cm.
Marketing is transforming? competitive landscape : the dynamic arena
9789813201965
MARKETING
HF5415 / .K67M