Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience /
Wright, Travis,
Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook. - New Jersey : John Wiley & Sons, Inc., 2017. - xxxviii, 266 pages : illustrations ; 24 cm
Includes bibliographical references and index.
9781119291701
Internet marketing.
Internet advertising.
Digital media.
HF5415.1265 / .W947D
Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook. - New Jersey : John Wiley & Sons, Inc., 2017. - xxxviii, 266 pages : illustrations ; 24 cm
Includes bibliographical references and index.
9781119291701
Internet marketing.
Internet advertising.
Digital media.
HF5415.1265 / .W947D