Research on The Relationship Between Situational Consistency and Brand Attitude of Short Video Product Placement - Using Saliency as Moderator
Quansheng Ji
Research on The Relationship Between Situational Consistency and Brand Attitude of Short Video Product Placement - Using Saliency as Moderator Quansheng Ji - Nonthaburi : Panyapiwat Institute of management, 2020. - 52 Pages
Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2020
Short Video Product Placement
Brand Attitude
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท)
CMBA
IS / .Q735R
Research on The Relationship Between Situational Consistency and Brand Attitude of Short Video Product Placement - Using Saliency as Moderator Quansheng Ji - Nonthaburi : Panyapiwat Institute of management, 2020. - 52 Pages
Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2020
Short Video Product Placement
Brand Attitude
0011-2 วิทยาลัยบัณฑิตศึกษาจีน บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท)
CMBA
IS / .Q735R