Understanding Consumers' Mobile Banking Adoption in Kenya and Australia: A Comparative Investigation Using The Intergrated Technology Readiness and acceptance Model (TRAM) Perspective

Sharon C. Simiyu

Understanding Consumers' Mobile Banking Adoption in Kenya and Australia: A Comparative Investigation Using The Intergrated Technology Readiness and acceptance Model (TRAM) Perspective Sharon C. Simiyu - Nonthaburi : Panyapiwat Institute of management, 2019. - 119 Pages

Business Administration International Program (iMBA)

Independent Study (IMBA (Business Administration (International program)) -- Panyapiwat Institute of Management, 2020


0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ)
IMBA
Mobile Banking
Customer Satisfaction and Loyalty
Technology Readiness Index

Thesis / .S531U