Digital business and e-commerce management : strategy, implementation and practice /

Chaffey, Dave,

Digital business and e-commerce management : strategy, implementation and practice / Dave Chaffey, David Edmundson-Bird and Tanya Hemphill. - Seventh edition. - New York : Pearson, 2019. - 640 pages

9781292193335 (print)


Electronic commerce.
Business enterprises--Computer networks.

HF5548.32 / .C472D