The business of innovation
Mitra, Jay
The business of innovation - 1st edition - Thousand Oaks, CA : SAGE Pub, 2017. - 326 p
Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation takes a contemporary approach reflecting on the wider, external contexts in which management decisions are made.
9781446210819
Business enterprises -- Technological innovations.
HF5548.32 / .M685T
The business of innovation - 1st edition - Thousand Oaks, CA : SAGE Pub, 2017. - 326 p
Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation takes a contemporary approach reflecting on the wider, external contexts in which management decisions are made.
9781446210819
Business enterprises -- Technological innovations.
HF5548.32 / .M685T
