Management of strategy: concepts and cases

Hitt, Michael A.

Management of strategy: concepts and cases - International student ed - Mason, Ohio : Thomson/South-Western, 2007. - 223 p

Guides students through the strategic management process using a model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. This book includes 35 case studies.

9780324364330


Strategic planning.
Competition.
Strategic planning -- Case studies.

HD38.28 / .H676