Survey research methods /

Fowler, Floyd J.

Survey research methods / Floyd J. Fowler. - 5th ed. - Los Angeles : Sage, c2014. - 171 p. ; 23 cm. - Applied social research methods series. .

Types of errors in surveys -- Sampling -- Nonresponse: implementing a sample design -- Methods of data collection -- Designing questions to be good measures -- Evaluating survey questions and instruments -- Survey interviewing -- Preparing survey data for analysis -- Analyzing survey data -- Ethical issues in survey research -- Providing information about survey methods -- Survey error in perspective.

9781452259000


Social surveys.

HN29 / .F684