Strategic management and business policy: concepts and cases

Wheelen, Thomas L

Strategic management and business policy: concepts and cases Strategic management and business policy - Upper Saddle River, NJ : Pearson/Prentice Hall, 2008. - 1เล่ม

For students of Strategic Management and Business Policy. This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues.

9780136068273


Strategic planning.
Strategic planning -- Case studies.
Business & management.

HD30.28 / W651