Retail therapy : making strategic relationships work /
Jones, Rob, 1964-
Retail therapy : making strategic relationships work / [Book] Rob Jones with Dan Murphy - New York : New York : Palgrave Macmillan, c2003. - viii, 200 p.
Includes bibliographical references and index
1403901716 (cloth)
Relationship marketing
Marketing--Management
Retail trade--Management
HF5415.55 / .J59
Retail therapy : making strategic relationships work / [Book] Rob Jones with Dan Murphy - New York : New York : Palgrave Macmillan, c2003. - viii, 200 p.
Includes bibliographical references and index
1403901716 (cloth)
Relationship marketing
Marketing--Management
Retail trade--Management
HF5415.55 / .J59