Retail therapy : making strategic relationships work /

Jones, Rob, 1964-

Retail therapy : making strategic relationships work / [Book] Rob Jones with Dan Murphy - New York : New York : Palgrave Macmillan, c2003. - viii, 200 p.

Includes bibliographical references and index

1403901716 (cloth)


Relationship marketing
Marketing--Management
Retail trade--Management

HF5415.55 / .J59