มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Ryan, Damian

Understanding digital marketing: marketing strategies for engaging the digital generation/ [book] Damian Ryan - Third edition - London ; Philadelphiark : Kogan Page, c2014. - 409p.

ISBN: 9780749471026 (hbk) 9780749471033

Subjects--Topical Terms:
Social media
Internet marketing
Strategic planning
marketing-management

LC Class. No.: HF5415.1265 / R988