Xu qiu : di zao wei da shang ye zhuan qi de gen ben li liang = Demand : creating what people love before they know they want it /

Slywotzky, Adrian J.

Xu qiu : di zao wei da shang ye zhuan qi de gen ben li liang = Demand : creating what people love before they know they want it / [book] Di zao wei da shang ye zhuan qi de gen ben li liang Yadeli'an Silaiwosiji (Adrian J. Slywotzky), Ka'er Weibo (Karl Weber) zhu ; Long Zhiyong, Wei Wei yi - Di 1 ban - Hangzhou : Zhejiang ren min chu ban she, 2013. - 12, 4, 380 p.

Translation of: Demand : creating what people love before they know they want it / Adrian J. Slywotzky ; with Karl Weber. Published by Crown Business, c2011

9787213053726 7213053728


Demand (Economic theory)
Supply and demand
Consumption (Economics)
Consumers--Attitudes

HB801 / .S561 2013