yi yao chan pin pin pai zhan lue( yuan zhu di2 ban) = Pharmaceutical product branding strategies : simulating patient flow and portfolio dynamics /

Paich, Mark

yi yao chan pin pin pai zhan lue( yuan zhu di2 ban) = Pharmaceutical product branding strategies : simulating patient flow and portfolio dynamics / [book] Paich, Mark - Hangzhou : hua xue gong ye, 2014. - 234 p.

9787122177384 7122177386


Drugs--Marketing
Brand name products--Mathematical models
Pharmaceutical industry--Mathematical models

HD9665.5 / .P142