มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Cateora, Philip R.

International marketing / [book] Philip R. Cateora, John L. Graham - 14th ed - Boston : McGraw-Hill, c2009. - xxxi, 711 p. : col. ill., col. maps

Includes index

Includes bibliographical references and index

ISBN: 0071288384 9780071288385

Subjects--Topical Terms:
Export marketing
International business enterprises

LC Class. No.: HF1416 / .C359 2009