Luxury fashion branding : trends, tactics, techniques /
Okonkwo, Uche
Luxury fashion branding : trends, tactics, techniques / [book] Uche Okonkwo - New York : Palgrave Macmillan, 2007. - xx, 332 p. : ill.
Includes index
9780230521674
Luxuries--Marketing
Brand name products
HD9999.L852 / O41
Luxury fashion branding : trends, tactics, techniques / [book] Uche Okonkwo - New York : Palgrave Macmillan, 2007. - xx, 332 p. : ill.
Includes index
9780230521674
Luxuries--Marketing
Brand name products
HD9999.L852 / O41