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Armstrong, Gary

Marketing : an introduction / [book] Gary Armstrong, Philip Kotler - 9th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2009. - 644, [I12] p. : col. ill.

ISBN: 9780135153109 0135153107

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / .A735 2009