มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Cateora, Philip R.

International marketing / [book] Philip R. Cateora, John L. Graham - 13th ed - Boston : McGraw-Hill, c2008. - xxxii, 702 p. : col. ill., col. maps

Includes index

Includes bibliographical references and index

ISBN: 0071274723 9780071274722

Subjects--Topical Terms:
Export marketing
International business enterprises

LC Class. No.: HF1416 / .C359 2008