มุมมองปกติ มุมมองแบบ MARC มุมมองแบบ ISBD

Kotler, Philip, 1931-

Marketing management / [book] Philip Kotler, Kevin Lane Keller - 11th ed. - Upper Saddke River, N.J. : Prentice Hall Pearson education international, c2003. - 706 [130] p. : col. ill.

ISBN: 0130497150

Subjects--Topical Terms:
Marketing--Management

LC Class. No.: HF5415.13 / .K874 2003