Crafting & executing strategy : the quest for competitive advantage concepts and cases /

Thompson, Arthur A., 1940-

Crafting & executing strategy : the quest for competitive advantage concepts and cases / [book] Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble - 16th ed. - Boston : McGraw-Hill/Irwin, c2008. - 1 v. (various pagings) : col. ill.

Includes bibliographical references and indexes

9780071285902 0071285903


Strategic planning
Business planning

HD30.28 / .T525C 2008